Earned Media

Organic publicity gained through word-of-mouth, shares, and media coverage. It amplifies brand credibility, trust, and visibility, driven by audience endorsement and genuine interest, not paid promotions.

Our Earned Media Capabilities.

Thinking Team excels in earned media by crafting compelling narratives that resonate with the target audience. Leveraging strategic PR campaigns, content creation, and influencer partnerships, they amplify brand visibility organically. Their expertise lies in fostering authentic connections, driving positive word-of-mouth, and securing media coverage to enhance brand credibility.

Social Media Impact

Anticipated 15% growth in organic social media reach, showcasing the increasing influence of earned media in India's digital landscape by 2023-24.

Content Engagement

Expected 20% rise in user-generated content interactions, underlining the significance of compelling and shareable content in digital marketing strategies.

Influencer Marketing Growth

Projections suggest a 25% surge in influencer-driven earned media, emphasizing the growing role of influencers as brand advocates in the Indian market.

SEO Effectiveness

Anticipated 18% increase in organic search visibility, highlighting the enduring importance of earned media through search engine optimization efforts in India.

Search Engine Optimization

Skyrocket your online visibility and dominate search rankings with powerful SEO strategies.

App Store Optimization

Unlock your app’s potential with expert ASO techniques for maximum discoverability and user engagement.

Content Marketing

Captivate and convert your audience with compelling content creation and strategy expertise.

Digital PR

Elevate your brand’s reputation and gain exposure through strategic Digital PR solutions.

Influencer Marketing

Harness the power of influencers to amplify your brand’s reach and impact with Influencer Marketing mastery.

Organic Social Media

Ignite your social media presence and cultivate meaningful connections with Organic Social Media strategies.

Email Marketing

Unlock the potential of personalized and engaging email campaigns with results-driven Email Marketing solutions.

Are your web pages easily accessible to users and search engine crawlers like Googlebot? Googlebot assesses over 200 factors, with a focus on technical SEO, including crawlability, indexability, page speed, mobile-friendliness, and security. These aspects are integral to Google’s organic ranking algorithm, and platforms like YouTube, Pinterest, and the App Store also consider similar factors before presenting results.

Is your content in sync with Google’s definition of relevance? Google assesses relevance in three key ways:

  1. Topical relevance: Matching content topics with search queries.
  2. Semantic relevance: Aligning the “meaning” of content with search queries.
  3. Intent relevance: Ensuring content matches the user intent behind search queries.

Additionally, Google evaluates web pages based on content quality, user experience, and website authority.

Is your website authoritative enough to be recognized as a reliable source? Google gauges authority based on the quantity and quality of backlinks (links from other reputable websites to yours) and the age of your site. Similar to relevance, content quality, and user experience significantly contribute to building and solidifying site authority.


Earned media strategies resistant to algorithms.

Navigating earned media can be intricate. With Google's algorithm evolving 729 times in 2022 alone, our tested strategies not only align websites with Google's best practices but also optimize visibility on platforms such as Google Play, the App Store, YouTube, Amazon, and Pinterest. Capturing your audience and securing top organic search results is not a purchase; it's earned.
In the ever-evolving digital terrain and shifting customer needs, Thinking Team emerges as a partner to navigate the digital clamor, elevating your brand's visibility, influence, and customer engagement. Our data-driven earned media services, led by a team of specialists, ensure you not only stand out in search but also forge unbreakable connections with those who need your products or services the most.
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